
Mezcaleria Founder, Mezcal Expert, Documentarian
Guadalajara, Jalisco, Mexico
Pedro Jiménez Gurría is a renowned mezcal expert and the visionary founder of Mezonte, a project and mezcalería in Guadalajara dedicated to preserving the rich traditions of agave spirits. As “curator of agave distilled spirits,” he champions artisanal producers and terroir-driven methods, promoting hundreds of hyper-local mezcals. His work includes tastings, educational events, podcast interviews, and the acclaimed documentary Viva Mezcal. Widely respected within the agave community, Pedro brings deep sensory expertise and cultural stewardship to every aspect of his craft.